INTELLECTUAL PROPERTY AGREEMENT

Effective Date: 19th April, 2025

These Intellectual Property Agreement ("Agreement") constitute a legally binding contract between you ("User," "Coach," or "you") and Atmadhruti ("we," "our," or "us"), governing your access to and use of www.atmadhruti.com ("Website" or "Platform"), including any content, functionality, and services offered on or through the Website.

BY ACCESSING OR USING ATMADHRUTI’S PLATFORM, YOU AGREE TO BE BOUND BY THIS AGREEMENT. IF YOU DO NOT AGREE, YOU MAY NOT USE OR CONTRIBUTE CONTENT TO THE PLATFORM.

ATMADHRUTI RESERVES THE RIGHT TO MODIFY THESE TERMS AT ANY TIME WITHOUT PRIOR NOTICE.

1. DEFINITIONS

1.1. Intellectual Property ("IP") – Refers to all proprietary and creative assets, including but is not limited to copyrights, trademarks, trade secrets, patents, designs, website content, self-assessment tools, reports, plans, branding materials, software, AI tools, videos, images, methodologies, and any other original content created, owned, or used by either party in relation to the life coaching business, as well as all materials, information, and resources provided by the Coach or the Platform.

1.2. User Content – Any material, including text, images, videos, articles, blogs, webinars, training sessions, coaching methodologies or other submissions provided by Users or Coaches on the platform.

1.3. Atmadhruti Content – Any original work created, published, or licensed by Atmadhruti, including but not limited to proprietary assessments, AI-generated reports, action plans, platform designs, self-assessment tools, and business methodologies.

1.4. Confidential Information – Any sensitive or non-sensitive non-public information disclosed by either party relating to the business, operations, strategies, customers, technology, or financial data of Atmadhruti.

2. OWNERSHIP OF INTELLECTUAL PROPERTY

2.1. Atmadhruti’s Intellectual Property – All content, tools, and materials created or published by Atmadhruti are exclusively owned by Atmadhruti. Users and Coaches shall not copy, modify, distribute, or commercially exploit any Atmadhruti Content without explicit written permission.

2.2. User & Coach-Contributed Content – Users and Coaches retain ownership of their original content contributed to the platform and ensure that all content uploaded is free from intellectual property violations and complies with applicable laws.

2.3. Grant of License to the Coach

Atmadhruti grants the Coach a limited, non-transferable, and non-exclusive license to use the Wheel of Life, assessments, tools, and other platform features solely for coaching services rendered to users via the platform. The Coach is not authorized to use these materials outside of this context or transfer them to any third parties without the written consent of Atmadhruti.

3. LICENSE GRANTS & USAGE RIGHTS

3.1. License Granted to Atmadhruti – By contributing content, Coaches and Users grant Atmadhruti a perpetual, royalty-free, worldwide, non-exclusive license to:

• Use, publish, and modify their content on the platform;
• Feature their content in promotional campaigns;
• display such content for platform enhancement;
• Retain content for archival, compliance, and research purposes, even after account deactivation.

3.2. User & Coach Use of Atmadhruti Content – Users and Coaches may use Atmadhruti’s content solely for personal or professional development within the platform . Any other use requires prior approval.

3.3. Prohibited Activities

The User and Coach agrees not to:

• Claim ownership over Atmadhruti’s intellectual property;
• Use any of the Platform’s tools, materials, or IP outside the scope of services offered through the Platform;
• Create derivative works based on the Platform’s tools or content;
• Use Atmadhruti’s branding, trademarks, or copyrighted content for unauthorized commercial purposes;
• Distribute, license, sublicense, or sell any content or IP belonging to the Platform without express written consent.

3.4 . Third-Party Licensing – Atmadhruti reserves the right to sublicense User-contributed content to third parties for marketing, educational, or research purposes, with appropriate credit given to the original creator.

4. CONFIDENTIALITY & PROTECTION OF PROPRIETARY INFORMATION

4.1. Obligation of Confidentiality – Both parties agree to maintain the confidentiality of all technical or business information and all other confidential information obtained through their association with Atmadhruti.

4.2. Non-Disclosure – Users and Coaches shall not disclose, share, or commercially exploit any confidential information, including business strategies, platform algorithms, AI-generated content, or proprietary coaching methodologies to third parties without prior written consent of Atmadhruti.

4.3. Exceptions – Confidentiality obligations do not apply to information that:

• Becomes publicly available through lawful means.
• Is independently developed without reliance on Atmadhruti’s confidential information.
• Is required to be disclosed by law or regulatory authorities.

5. INTELLECTUAL PROPERTY INFRINGEMENT & VIOLATIONS

5.1. Reporting Violations – Users and Coaches must promptly report any suspected infringement of Atmadhruti’s intellectual property or unauthorized use of their contributed content.

5.2. Consequences of Violation – Any infringement, unauthorized reproduction, or misappropriation of Atmadhruti’s IP may result in legal action, financial penalties, and account termination .

5.3. Indemnification – Users and Coaches agree to indemnify Atmadhruti against any claims, damages, or legal expenses arising from their unauthorized use of Atmadhruti’s IP or violation of third-party IP rights.

6. TERM, TERMINATION & SURVIVAL

6.1. Effective Term – This Agreement remains in effect for as long as a User or Coach accesses or contributes to the Atmadhruti platform.

6.2. Termination by User – Users and Coaches may request removal of their contributed content, but Atmadhruti retains a license for any content used for ongoing business or compliance purposes.

6.3. Termination by Atmadhruti – Atmadhruti reserves the right to revoke a User’s access, remove content, or terminate this Agreement in case of IP violations or breach of confidentiality.

6.4. Survival of Rights – Atmadhruti’s ownership of proprietary content, confidentiality obligations, and indemnification clauses shall survive termination of this Agreement.

7. DISPUTE RESOLUTION & GOVERNING LAW

7.1. Jurisdiction – This Agreement shall be governed by and interpreted in accordance with the laws of India.

7.2. Resolution Mechanism – Any disputes arising under this Agreement shall first be attempted to be resolved amicably through mediation. If unresolved, disputes shall be subject to the exclusive jurisdiction of the courts in Kolkata, India.

7.3. Legal Remedies – In case of IP infringement, Atmadhruti may seek injunctive relief, damages, and any other appropriate legal remedy.

8. MISCELLANEOUS PROVISIONS

8.1. This Agreement shall be governed by and construed in accordance with the laws of India.

8.2. Neither party shall be liable for any delay or failure to perform its obligations under this Agreement if such delay or failure is due to causes beyond its reasonable control, including but not limited to acts of nature, war, government regulations, or any other event outside the control of the parties.

Contact Us – For questions regarding this Agreement or to report IP violations, please E-mail at info@atmadhruti.com .

BY CONTINUING TO ACCESS OR CONTRIBUTE CONTENT TO THE ATMADHRUTI PLATFORM, YOU AGREE TO BE BOUND BY THIS INTELLECTUAL PROPERTY AGREEMENT.